It's Not Too Late…
The holidays are approaching quickly and it’s definitely time to act – or it will be too late soon.
In preparation for the holidays, there are 3 things you should consider:
Are you listed in the engines so you can tap into the holiday shoppers?
If you aren’t on the top of the engines, you are losing traffic to your competitors and won’t make the most out of the holiday traffic. I often hear people ask “how quickly can you get my site on top of the engines” and the truth is, the time it takes varies based on the history of your site, the level of competition, what’s going on with the engines and how aggressive you are. It doesn’t happen overnight. But there is still time to build some momentum before the holidays.
Are you building a social media presence?
People are going to be looking for gift ideas and social media is a great way to share holiday ideas and tips with people and also show them what you have to offer. The truth is the best time to start getting involved or ramping up your social media is always NOW. Even if it’s later than would be ideal, it’s better late than never.
Is your site designed to convert? The Old Mill release
If you are working on ramping up traffic, you want to make sure your site is ready to convert that traffic into sales. It may be a good time to do a marketing review of your site and identify the weaknesses that you could improve.
I know times are tough and budgets are tight but I’ll share a quote I shared on Twitter in the past:
“The man who stops advertising to save money, is like the man who stops the clock to save time.
” – Thomas Jefferson
Don’t be that
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man or woman. Take action and do what it takes to get your site ready for the holidays and beyond.
Not sure if you are ready? Contact Jennifer Horowitz (Director of Marketing for EcomBuffet) for a free no obligation consultation and determine what you need to do to get in shape for the holidays. Call 562-592-5347 or email jennifer@ecombuffet.com ???????? ??????????? ???????? The Yarn Princess movie
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