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An excellent way to create dynamic content is through RSS feeds. RSS, or Really Simple Syndication, is a way of pulling in information from other sites and putting it onto your web page. RSS feeds create new content, often daily, and automatically put that new content directly onto your web page.
Proof of Google's view on RSS Feeds.
This is from U.S. Patent Application # 20050071741 (The Google Patent):
"Documents for which there is an increase in the rate of change might be scored higher than those documents for which there is a steady rate of change, even if that rate of change is relatively high. The amount of change may also be a factor in this scoring. For example, documents for which there is an increase in the rate of change when that amount of change is greater than some threshold might be scored higher than those documents for which there is a steady rate of change or an amount of change is less than the threshold."
Search engines like new content and, thanks to all that new content from your RSS feed, they will spider your site more often. When the search engines routinely check your pages for new content, they'll allow your site's new and enhanced SEO to go into action in much less time. Additionally, RSS will provide your visitors with plenty to read while they are there. That can also mean more return visitors, which is always a good thing. You can also syndicate your own content out through RSS Feeds. This will drive traffic to your site, as people see your feed on other sites and click through to your site.
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